Business Course:
Marketing AI Bootcamp: From Prompt to Practice by Alex Varricchio from AI Engine Optimization Agency
Tuesday, January 19 @ 9:00 AM to 3:00 PM | 30 Seats
Edmonton Expo Centre | Room 108
Member price: $159.99
Stop experimenting with AI. Start putting it to work.
Most businesses know AI is changing marketing, sales and operations. Far fewer have figured out how to use it consistently enough to create actual business value.
This is where that changes.
Led by Alex Varricchio of AI Engine Optimization Agency, built by the team behind UpHouse, this hands-on bootcamp moves beyond demonstrations and theory into practical application.
Bring your laptop. You’re going to use it.
Participants will work directly with AI to build marketing campaigns, create content, strengthen emails and customer communications, develop sales messaging, research opportunities and create repeatable prompts and workflows.
You’ll also learn something increasingly important: where AI gets things wrong, how to recognize weak output and how to use these tools responsibly.
By the end of the day, participants won’t just have heard about what AI can do. They’ll have built an AI-powered process they can take back to their business and start using.
No advanced AI experience required. Curiosity is.
About AI Engine Optimization Agency (AIEO)
AI tools have reshaped how people search. Answers come before links, and brand mentions happen before websites.
If your organization isn’t cited, it isn’t being seen. AIEO was built in response—to help brands correct outdated or incomplete answers and ensure they show up with relevance and trust.
AIEO exists to:
- Help brands show up inside AI-generated results
- Reinforce trust and relevance across search and AI platforms
- Build structured visibility over time—not just generate more output
Visit their website: https://aieo.agency/