BEGIN:VCALENDAR
VERSION:2.0
PRODID:ADNA Events System
X-WR-TIMEZONE:America/Edmonton
BEGIN:VTIMEZONE
TZID:America/Edmonton
X-LIC-LOCATION:America/Edmonton
BEGIN:DAYLIGHT
TZOFFSETFROM:-0700
TZOFFSETTO:-0700
DTSTART:19810329T020000
RRULE:FREQ=YEARLY;INTERVAL=1;BYMONTH=3;BYDAY=-1SU
END:DAYLIGHT
END:VTIMEZONE
BEGIN:VEVENT
UID:6ac4374da428d
DTSTART;TZID=America/Edmonton:20270119T090000
SEQUENCE:0
TRANSP:OPAQUE
DTEND;TZID=America/Edmonton:20270119T150000
URL:https://supplybuild.ca/events-calendar.html/event-info/details/id/169
SUMMARY:2027-Showcase_PD_D2_Alex Varricchio-Marketing AI Bootcamp
CLASS:PUBLIC
DESCRIPTION:\n\nhttps://supplybuild.ca/events-calendar.html/event-info/deta
 ils/id/169
X-ALT-DESC;FMTTYPE=text/html:<h3 paraeid=\"{6acb8bf6-bda8-48f3-8dbc-54d0bc8
 d470e}{158}\" paraid=\"1251208030\">Business Course:</h3>\n\n<h2 paraeid=\
 "{6acb8bf6-bda8-48f3-8dbc-54d0bc8d470e}{158}\" paraid=\"1251208030\"><stro
 ng>Marketing AI Bootcamp: From Prompt to Practice by Alex Varricchio from 
 AI Engine Optimization Agency</strong></h2>\n\n<p><!--<p><a href=\"https:/
 /supplybuild.ca/events-calendar.html/event-conference/index/id/166\" id=\"
 buttonDecoration\">Register Today</a></p>--></p>\n\n<p paraeid=\"{6acb8bf6
 -bda8-48f3-8dbc-54d0bc8d470e}{178}\" paraid=\"624578528\"><strong>Tuesday\
 , January 19&nbsp\;@ 9:00 AM to 3:00 PM | 30 Seats<br />\nEdmonton Expo Ce
 ntre | Room 108<br />\nMember price: $159.99&nbsp\;</strong></p>\n\n<p par
 aeid=\"{bcef076a-c21c-4868-85c0-3bb0d1523cc0}{194}\" paraid=\"334294949\">
 Stop experimenting with AI. Start putting it to work.&nbsp\;</p>\n\n<p par
 aeid=\"{bcef076a-c21c-4868-85c0-3bb0d1523cc0}{194}\" paraid=\"334294949\">
 Most businesses know AI is changing marketing\, sales and operations. Far 
 fewer have figured out how to use it consistently enough to create actual 
 business value.&nbsp\;</p>\n\n<p paraeid=\"{bcef076a-c21c-4868-85c0-3bb0d1
 523cc0}{194}\" paraid=\"334294949\">This is where that changes.&nbsp\;</p>
 \n\n<p paraeid=\"{bcef076a-c21c-4868-85c0-3bb0d1523cc0}{194}\" paraid=\"33
 4294949\">Led by Alex Varricchio of AI Engine Optimization Agency\, built 
 by the team behind UpHouse\, this hands-on bootcamp moves beyond demonstra
 tions and theory into practical application.&nbsp\;</p>\n\n<p paraeid=\"{b
 cef076a-c21c-4868-85c0-3bb0d1523cc0}{194}\" paraid=\"334294949\"><u>Bring 
 your laptop. You&rsquo\;re going to use it.</u>&nbsp\;</p>\n\n<p paraeid=\
 "{bcef076a-c21c-4868-85c0-3bb0d1523cc0}{194}\" paraid=\"334294949\">Partic
 ipants will work directly with AI to build marketing campaigns\, create co
 ntent\, strengthen emails and customer communications\, develop sales mess
 aging\, research opportunities and create repeatable prompts and workflows
 .&nbsp\;</p>\n\n<p paraeid=\"{bcef076a-c21c-4868-85c0-3bb0d1523cc0}{194}\"
  paraid=\"334294949\">You&rsquo\;ll also learn something increasingly impo
 rtant: where AI gets things wrong\, how to recognize weak output and how t
 o use these tools responsibly.&nbsp\;</p>\n\n<p paraeid=\"{bcef076a-c21c-4
 868-85c0-3bb0d1523cc0}{194}\" paraid=\"334294949\">By the end of the day\,
  participants won&rsquo\;t just have heard about what AI can do. They&rsqu
 o\;ll have built an AI-powered process they can take back to their busines
 s and start using.&nbsp\;</p>\n\n<p paraeid=\"{bcef076a-c21c-4868-85c0-3bb
 0d1523cc0}{194}\" paraid=\"334294949\">No advanced AI experience required.
  Curiosity is.&nbsp\;</p>\n\n<p paraeid=\"{bcef076a-c21c-4868-85c0-3bb0d15
 23cc0}{194}\" paraid=\"334294949\">&nbsp\;</p>\n\n<p paraeid=\"{bcef076a-c
 21c-4868-85c0-3bb0d1523cc0}{194}\" paraid=\"334294949\"><strong>About&nbsp
 \;AI Engine Optimization Agency (AIEO)</strong></p>\n\n<p>AI tools have <s
 trong>reshaped</strong> how people search. Answers come before links\, and
  brand mentions happen before websites.</p>\n\n<p>If your organization isn
 &rsquo\;t cited\, it isn&rsquo\;t being seen.<strong>&nbsp\;AIEO was built
  in response</strong>&mdash\;to help brands correct outdated or incomplete
  answers and ensure they show up with <strong>relevance and trust.</strong
 ></p>\n\n<p>AIEO exists to:</p>\n\n<ul>\n<li>Help brands show up inside AI
 -generated results</li>\n<li>Reinforce trust and relevance across search a
 nd AI platforms</li>\n<li>Build structured visibility over time&mdash\;not
  just generate more output</li>\n</ul>\n\n<p paraeid=\"{ca280359-f38c-4c9e
 -9197-3bdc1c4c3258}{173}\" paraid=\"1065386533\">Visit their website:&nbsp
 \;<a href=\"https://aieo.agency/\">https://aieo.agency/</a></p>\n
DTSTAMP:20261005T174829Z
END:VEVENT
END:VCALENDAR