Social media in the building supply industry isn’t just about likes—it’s a powerful tool to drive awareness, build trust, and support sales. In this session, we’ll break down what actually works for building supply businesses, from content ideas to consistency and positioning.
In a world increasingly driven by AI and automated, often impersonal interactions, connecting with your customers has never been more important. We’ll explore how to show up online in a way that feels real, builds trust, and makes your business memorable.
You’ll walk away with practical strategies you can apply right away to strengthen your presence and create meaningful connections with your audience.
A Q&A will be available at the end of the webinar.
Speakers:
About Carol Mussi
Marketing Strategist, Vista Railings
Carol Mussi is a Marketing Manager at Vista Railings with over 12 years of experience in marketing and business. She focuses on creating practical, results-driven strategies across social media, events, and multi-channel campaigns within the building supply industry.
With a strong focus on authentic storytelling and human connection, Carol helps create marketing that builds trust, strengthens brand presence, and creates meaningful, lasting relationships with customers.
More on their website: https://www.vistarailings.com/