BEGIN:VCALENDAR
VERSION:2.0
PRODID:ADNA Events System
X-WR-TIMEZONE:America/Edmonton
BEGIN:VTIMEZONE
TZID:America/Edmonton
X-LIC-LOCATION:America/Edmonton
BEGIN:DAYLIGHT
TZOFFSETFROM:-0700
TZOFFSETTO:-0700
DTSTART:19810329T020000
RRULE:FREQ=YEARLY;INTERVAL=1;BYMONTH=3;BYDAY=-1SU
END:DAYLIGHT
END:VTIMEZONE
BEGIN:VEVENT
UID:6ac43782e0e13
DTSTART;TZID=America/Edmonton:20270119T090000
SEQUENCE:0
TRANSP:OPAQUE
DTEND;TZID=America/Edmonton:20270119T150000
URL:https://supplybuild.ca/events-calendar.html/event-info/details/id/168
SUMMARY:2027-Showcase_PD_D2_RM Caligiuri-Win the sale
CLASS:PUBLIC
DESCRIPTION:\n\nhttps://supplybuild.ca/events-calendar.html/event-info/deta
 ils/id/168
X-ALT-DESC;FMTTYPE=text/html:<h3 paraeid=\"{6acb8bf6-bda8-48f3-8dbc-54d0bc8
 d470e}{158}\" paraid=\"1251208030\">Business Course:</h3>\n\n<h2 paraeid=\
 "{6acb8bf6-bda8-48f3-8dbc-54d0bc8d470e}{158}\" paraid=\"1251208030\"><stro
 ng>Win the Sale: Practical Strategies for Sales people in the Field with C
 aligiuri Leadership</strong></h2>\n\n<p><!--<p><a href=\"https://supplybui
 ld.ca/events-calendar.html/event-conference/index/id/166\" id=\"buttonDeco
 ration\">Register Today</a></p>--></p>\n\n<p paraeid=\"{6acb8bf6-bda8-48f3
 -8dbc-54d0bc8d470e}{178}\" paraid=\"624578528\"><strong>Tuesday\, January 
 19&nbsp\;@ 9:00 AM to 3:00 PM | 30 Seats<br />\nEdmonton Expo Centre | Roo
 m 107<br />\nMember price: $159.99&nbsp\;</strong></p>\n\n<p paraeid=\"{bc
 ef076a-c21c-4868-85c0-3bb0d1523cc0}{194}\" paraid=\"334294949\">Relationsh
 ips matter in this industry.&nbsp\;</p>\n\n<p paraeid=\"{bcef076a-c21c-486
 8-85c0-3bb0d1523cc0}{194}\" paraid=\"334294949\">But relationships alone d
 on&rsquo\;t close business.&nbsp\;</p>\n\n<p paraeid=\"{bcef076a-c21c-4868
 -85c0-3bb0d1523cc0}{194}\" paraid=\"334294949\">Great salespeople know how
  to create opportunities\, uncover needs\, communicate value\, navigate ob
 jections\, protect margin and keep a sale moving.&nbsp\;</p>\n\n<p paraeid
 =\"{bcef076a-c21c-4868-85c0-3bb0d1523cc0}{194}\" paraid=\"334294949\">Win 
 the Sale is built for the people doing that work every day.&nbsp\;</p>\n\n
 <p paraeid=\"{bcef076a-c21c-4868-85c0-3bb0d1523cc0}{194}\" paraid=\"334294
 949\">Participants will sharpen the skills behind effective field selling:
  prospecting consistently\, asking better questions\, identifying opportun
 ities within existing accounts\, communicating value beyond price\, handli
 ng objections\, following up effectively and establishing clear next steps
 .&nbsp\;</p>\n\n<p paraeid=\"{bcef076a-c21c-4868-85c0-3bb0d1523cc0}{194}\"
  paraid=\"334294949\">The course is grounded in the realities of building 
 supply sales\, where trust\, responsiveness\, service\, product knowledge\
 , competition and price all influence the customer&rsquo\;s decision.&nbsp
 \;<br />\nIt also tackles a costly trap: allowing price to become the enti
 re sales conversation.&nbsp\;</p>\n\n<p paraeid=\"{bcef076a-c21c-4868-85c0
 -3bb0d1523cc0}{194}\" paraid=\"334294949\">Participants will learn how to 
 communicate value more effectively\, protect margin and turn strong custom
 er relationships into meaningful business opportunities.&nbsp\;<br />\nIde
 al for outside sales representatives\, account managers\, territory manage
 rs\, business development professionals and customer-facing salespeople wh
 o want to win more profitable business.&nbsp\;</p>\n\n<p paraeid=\"{bcef07
 6a-c21c-4868-85c0-3bb0d1523cc0}{194}\" paraid=\"334294949\">&nbsp\;</p>\n\
 n<p paraeid=\"{bcef076a-c21c-4868-85c0-3bb0d1523cc0}{194}\" paraid=\"33429
 4949\"><strong>About R.M. Caligiuri &ndash\; Caligiuri Leadership</strong>
 </p>\n\n<p paraeid=\"{ca280359-f38c-4c9e-9197-3bdc1c4c3258}{163}\" paraid=
 \"677915780\">R.M. Caligiuri is not just a leadership expert &mdash\; he i
 s a builder of behavior\, a challenger of comfort\, and a guide for those 
 ready to rise. As the founder of Caligiuri Leadership and the creator of t
 he Rise X system\, R.M. has spent decades helping people transform from re
 active performers into resilient\, self-led\, and transcendent leaders &md
 ash\; the kind of leaders the world urgently needs. &nbsp\;</p>\n\n<p pa
 raeid=\"{ca280359-f38c-4c9e-9197-3bdc1c4c3258}{173}\" paraid=\"1065386533\
 ">With a background in leadership development\, psychology\, and human beh
 avior\, R.M. brings a rare depth to his work. His frameworks are not theor
 etical &mdash\; they are lived\, tested\, and forged in real-life adversit
 y. He teaches from experience\, not just expertise. &nbsp\;</p>\n\n<p pa
 raeid=\"{ca280359-f38c-4c9e-9197-3bdc1c4c3258}{173}\" paraid=\"1065386533\
 ">Visit his website:&nbsp\;<a href=\"https://www.calileadership.com/\">htt
 ps://www.calileadership.com/</a></p>\n
DTSTAMP:20261005T174922Z
END:VEVENT
END:VCALENDAR